Creativores are people fed by creativity in order to generate new ideas. This blog gives a daily inspiration to your creativity. The goal is to show and feel what creative ideas are or could be. Enjoy, imagine and become creativores !
The Parisian agency CLM BBDO developed a film that has gone viral for Guy Cotten brand. The idea of the film "Sortie en mer" is to make the viewer experience his own drowning in order to make more effective the struggle for wearing a lifejacket. The message is : "En mer, on se fatigue plus vite qu’on ne le pense. A chaque sortie en mer, portez votre gilet de sauvetage."